1. Ken
    October 26, 2014 @ 4:39 pm

    “They [Google] are a massive, multi-national, for-profit company which earns money from my, your, and our students information which is sold to advertisers.” It was not that long ago and may still be the case that if a massive, for-profit company such as Shell or CocaCola or Kinder Morgan were to offer a school a learning resource such as a map, set of books or set of science lab posters, the school or individual teachers would turn it down because it might have a company logo on it. Is there a difference of opinion just because the offering is digital?


    • Colin
      October 26, 2014 @ 8:35 pm

      I don’t think that there is a fundamental change in opinions, but since it is less obvious that Google gains significant financial benefit (likely far more benefit than Shell, or Coca-Cola, or Kinder-Morgan in your example) from providing ‘free’ resources, people are less concerned. Perhaps we are also culturally more accustomed to the barrage of advertising and aren’t quite as concerned as we used to be.


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